Good design printed to the right surface speaks quality. This makes the decision on which paper to use essential for the impression given. It is often quite difficult to choose the right type from the vast array of international paper sizes and types that are available. However, the universal standard that is most commonly recommended is illustration printing paper with a matte coating and relatively high whiteness. The following specifications are meant to serve as guidance for purchasing the right paper types locally.
|Application||Paper type||Properties||Grammage||Example types|
|Business cards||Offset paper||Uncoated, matte, woodfree, white||300–350 g/m²||Satin-coated paper / PlanoJet|
|Letterhead||Preprint paper||Preprint with laser and inkjet guarantee||80 g/m²||PlanoJet matte, woodfree|
|Brochure envelope and inner part||Illustration printing paper with matte coating||Woodfree, silk matte, coated, bleached (chlorine-free), with 1.1 bulk volume||250 g/m²||LuxoArt Samt|
|Brochure inner part (page counts of 16 and upwards)||Illustration printing paper with matte coating||Woodfree, silk matte, coated, bleached (chlorine-free), with 1.1 bulk volume||135 g/m²||LuxoArt Samt|